The app also comes with GPS technology with localized expert content, easy access to phone numbers for quick restaurant reservations, multimedia that enables guests find specific merchants and access to special offers and deals.
In a release, CCNBID President and CEO Julie Bender said that, “With the advancement and dependence on mobile technology, this app is a great addition for both our guests and our merchants. Cherry Creek North is a magical place to shop, dine and visit, and this resource will make the experience even more interactive, convenient and meaningful for consumers and businesses alike.”

VisitMobile offers a fresh approach to destination mobile marketing. In January 2011, the company received the prestigious Platinum Adrian Award from the HSMAI (Hospitality Sales and Marketing Association International) and also received the 2011 Platinum MarCom award from Association of Marketing and Communications Professionals (AMCP) for Napa Valley’s Mobile Concierge.

VisitMobile CEO Jeff Kohn said that, “BIDs spend tens of thousands of dollars on mass media and websites to attract guests to their destination, but they lose control of the guest’s experience once they arrive. Mobile Concierge will offer Cherry Creek North a unique competitive advantage; the opportunity to continue interacting with their visitors in a way that benefits the guest and maximizes revenue for their merchant partners.”

In other news, Halifax Nova Scotia based Destination Halifax, the destination marketing organization for the Halifax Regional Municipality, is introducing a new free tool for visitors – the Visit Halifax Mobile Application, by VisitMobile.

This app will allow leisure and business travelers to effortlessly plan and navigate their Halifax experience using the one device most people don’t leave home without – their smartphone. This free App is accessible for use on all smartphone devices including iPhone (News – Alert), BlackBerry and Android.

Learn more about Cherry Creek North from your Smartphone! Simply download the FREE app for your iPhone or Android by clicking on the links below.

ENTER-TO-WIN A $1,000 SHOPPING SPREE! After you download the app, be sure to click through the app until you see a red banner for the $1,000 Shopping Spree contest! Click the banner and fill out the form to be entered for a chance to win a $1000 gift card to use however you’d like in CCN!

The Visit Cherry Creek North Mobile Concierge™ mobile app is more than just an online visitor’s guide or optimized mobile website; the app will deliver real-time shopping, dining and visiting advice with insider knowledge to guests when they need it – during their visits to the District. The app includes GPS technology with localized expert content and multimedia to help guests find specific merchants or categories of merchants that they are searching for in the District, such as clothing, art, dining and entertainment. The app also gives users the ability to make restaurant reservations and to access special insider merchant deals and more.

“With the advancement and dependence on mobile technology, this app is a great addition for both our guests and our merchants,” said CCNBID President and CEO Julie Bender. “Cherry Creek North is a magical place to shop, dine and visit, and this app will make the experience even more interactive, convenient and meaningful for consumers and businesses alike.”

The Visit Cherry Creek Mobile Concierge™ smartphone app is the work of VisitMobile™ (www.VisitMobile.com) a national authority on creating solutions for convention and visitor’s bureaus, destination marketing organizations and business improvement districts such as, Napa Valley, Steamboat Springs, Keystone and Destination Halifax.

Available now, the Visit Cherry Creek North Mobile Concierge™ will be available on most smartphone platforms, including iPhone and Android devices. To download the free app, smartphone users can visit www.CherryCreekNorth.com or visit the app store for their phone device and search for “Cherry Creek North.”

In addition to customizing and fulfilling the mobile strategy solution for Cherry Creek North and Downtown Denver Partnership, Mobile Concierge will provide these BIDs with an ongoing revenue stream through in-app enhanced listings and advertising opportunities. Mobile Concierge also allows clients to easily demonstrate the value they are delivering to their merchant stakeholders through measurable metrics and detailed usage reports. VisitMobile’s innovative approach to destination mobile marketing is so revolutionary, it garnered the prestigious Platinum Adrian Award from the HSMAI (Hospitality Sales and Marketing Association International) in January 2011 for Napa Valley’s Mobile Concierge.

Mobile Concierge is fundamentally different than simply creating a destination guide app or a mobile optimized version of an existing website. Visitors who are already in the BID need information in a completely different format than those who are planning a future trip. Mobile Concierge uses a powerful GPS Relevancy Engine loaded with expert local content and multimedia to help the in-market visitor find retail shops that match their needs, make restaurant reservations, access insider deals and decide what to do next.

“BIDs spend tens of thousands of dollars on mass media and websites to attract guests to their destination, but they lose control of the guest’s experience once they arrive,” explained VisitMobile CEO Jeff Kohn. “Mobile Concierge will offer Cherry Creek North and the Downtown Denver Partnership a unique competitive advantage; the opportunity to continue interacting with their visitors in a way that benefits the guest and maximizes revenue for their merchant partners.”

Cherry Creek North is known nationally as a premier retail, dining, and mixed-use area located just 5 minutes from downtown Denver. More than 350 businesses that make up the neighborhood are independent to international brands, featuring a broad range of unique fashion, jewelry and home furnishing stores, spas/salons, art galleries and restaurants. In addition to retail businesses, the District is also a national and regional office center, home to two hotels, and has a growing number of residents. In combination with the Cherry Creek Shopping Center, CCN is the number one visitor destination in Colorado, according to the Longwoods Study conducted for Visit Denver Inc.

The Downtown Denver Partnership, Inc. is a non-profit business organization that creatively plans, manages and develops Downtown Denver as the unique, diverse, vibrant and economically healthy urban core of the Rocky Mountain region. The BID is a public organization funded by private commercial property owners. It funds cleaning & maintenance, safety initiatives and targeted marketing for Downtown Denver. With a reputation for more than 50 years of excellence, the Downtown Denver Partnership plays many diverse roles to enhance Downtown Denver. The Partnership is a leader, place-maker, convener, idea generator, facilitator, recruiter, team-builder and policy advocate.

Even better than a stationary hotel concierge desk, the trusted Mobile Concierge is always on hand as the guest explores the BID, and is ready to answer their question, “I’m right here, now what should I do?” Mobile Concierge bridges GPS map-based navigation and time-based, hyper-local content to help both leisure and business visitors discover nearby and timely events, attractions, dining, shopping, special offers and more. Whether a visitor has an iPhone, Blackberry or Android device, Mobile Concierge is available for every platform.

With the popularity of unofficial destination apps and mobile search engines, research shows that less than 20 percent of visitors return to the destination’s website for local information after they arrive. VisitMobile is a dream solution for BIDs, resorts and even college campuses looking to take back control of the conversation.

Mobile Concierge is not just affordable; it’s incredibly easy to manage. To avoid duplicate manual data entry, the solution is designed to update content continuously from the destination’s existing website or database. With the added benefit of trackable metrics for merchants and opportunities to create offset advertising revenue for the BID, Mobile Concierge is a “win-win-win” for BIDs, merchants and visitors.

Destinations and clients already experiencing success with VisitMobile’s Mobile Concierge include Napa Valley, Steamboat Ski Resort, Keystone Colorado, Destination Halifax (Nova Scotia, Canada) and Flatiron Meal Plan, the student meal plan for University of Colorado, Boulder. Other VisitMobile clients that are in the process of deploying their custom Mobile Concierge are Visit Aurora (Colo.), Southern Idaho Tourism, Boulder Weekly (Colo.), and Rocky Mountain Meal Plan (Ft. Collins, Colo.).

“Mobile Concierge is fundamentally different than simply creating a destination guide app or a mobile optimized version of a destination’s existing website” said VisitMobile CEO Jeff Kohn. “Visitors who are already in the destination, need information in a completely different format than those who are planning a future trip. Mobile Concierge uses a powerful GPS Relevancy Engine loaded with expert local content and multimedia to help the in-market visitor decide ‘what to do next,’ make instant reservations or ticket purchases, and access insider deals.”

In addition to enhancing the visitor’s experience, the Mobile Concierge solution provides an ongoing revenue stream for the DMO and proves delivered value to merchant stakeholders with detailed usage analytics. VisitMobile’s innovative approach to destination mobile marketing is so revolutionary, it garnered the prestigious Platinum Adrian Award from the HSMAI (Hospitality Sales and Marketing Association International) in January 2011 for Napa Valley’s Mobile Concierge.

VisitMobile is a dream solution for DMOs, resorts and even college campuses looking to take back control of the conversation with the in-destination visitor. With the popularity of unofficial destination apps and mobile search engines, research shows that less than 20 percent of visitors return to the destination’s website for local information after they arrive into a destination.

Continues Kohn, “CVBs and DMOs spend tens of thousands of dollars on mass media and websites to attract guests to their destination, but they lose control of the guest’s experience once they arrive. VisitMobile’s Mobile Concierge allows local authorities to continue interacting with visitors in a way that benefits the guest and maximizes revenue for a destination’s merchant partners.”

Even better than a stationary hotel concierge desk, the trusted Mobile Concierge is always on hand as the guest explores the destination, and is ready to answer their question, “I’m right here, now what should I do?” Mobile Concierge bridges GPS map-based navigation and time-based, hyper-local content to help both leisure and business travelers to discover nearby and timely events, attractions, dining, shopping, special offers and more. Whether a visitor has an iPhone, Blackberry or Android device, Mobile Concierge is available for every platform.

Mobile Concierge is not just affordable; it’s incredibly easy for the destination to manage. To avoid duplicate manual data entry, the solution is designed to update content continuously from the destination’s existing website or database. With the added benefit of trackable metrics for merchants and opportunities to create offset advertising revenue for the DMO, Mobile Concierge is a “win-win-win” for DMOs, members and visitors.

Destinations and clients already experiencing success with VisitMobile’s Mobile Concierge include Napa Valley, Steamboat Ski Resort, Keystone Colorado, Destination Halifax (Nova Scotia, Canada) and Flatiron Meal Plan, the student meal plan for University of Colorado, Boulder. Other VisitMobile clients that are in the process of deploying their custom Mobile Concierge are Downtown Denver Partnership, Cherry Creek North (Colo.), Boulder Weekly (Colo.), Southern Idaho Tourism, Rocky Mountain Meal Plan (Ft. Collins, Colo.) and Visit Aurora (Colo.).

The Visit Halifax Mobile App will serve as the region’s ‘Mobile ConciergeTM,’ providing residents, visitors, cruise passengers and convention delegates with the information they need to explore the city. Once on the ground in Halifax, the App’s GPS-mapping technology will pinpoint the user’s location and provide them with up-to-date information on over two-thousand things to do in Halifax including events, attractions, restaurants, shopping, hotels and more.

“With more and more travelers using their smartphones, we wanted to ensure we found a way to connect them to the information they want when they want it,” says Patricia Lyall, president and CEO of Destination Halifax.

Using VisitMobile’s exclusive Virtual LocationTM feature, visitors can also explore different areas of the Halifax region – from Hubbards to Ecum Secum – by selecting any point of interest on the embedded map to visualize what is around them. The App also includes a ‘Favourites’ feature where points of interest, offers and promotions may be conveniently saved and shared with friends.

“The Visit Halifax Mobile App is a go-to resource that showcases the entire Halifax Regional Municipality,” says Lyall. “Using the App enables people to find new Halifax attractions or places to visit to further enrich their experience.”

The VisitMobile platform will allow Destination Halifax to update content instantly and continuously, thereby communicating with visitors in a timely manner. Industry operators update their own information on the backend of the Destination Halifax website.

According to a recent Trip Advisor survey, 60 per cent of travelers with mobile devices have downloaded one or more travel App, and 38 per cent have used their mobile devices to plan a trip.

Wine-tourism is a big business, and different regions around the world are competing hard for your tourism dollar. With that in mind, the Napa Valley may now have a leg up (at least for now) on other regions due to this new app. Clay Gregory, president and CEO of the Napa Valley Destination Council commented on the launch:

“As more people rely on their mobile devices for every day activities, Visit Napa Valley is a very exciting way for active guests to interact with The Napa Valley and have fingertip access to comprehensive destination resources… Not only is it an invaluable tool for cultivating relationships with visitors, but it also allows our guests to conveniently explore The Legendary Napa Valley – through the discovery of real time events, exclusive special offers, interactive GPS-enabled maps and more.”

The app isn’t a push-over. There’s lots of good features inside, including:

• Interactive GPS-Enabled Maps with wineries, hotels, restaurants, spas, attractions, etc. for easy navigation and selection while in the destination;
• Up-to-the-second news featuring reports from the destination such as special wine tasting and culinary events, new restaurant openings, seasonal & cultural activities;
• Exclusive Offers featuring a full listing of special offers and experiences;
• A favorites section, where points of interest, preferred experiences and special offers can be conveniently saved and shared with friends;
• Calendar of current and future events;
• Weather Reports;
• Virtual Location Feature to help visitors explore The Napa Valley’s various communities when planning their next trip from home.

For more information you can hit up the iTunes link below, or pop open the App Store on your iPhone and punch in ‘Visit Napa Valley’. If you’re visiting the region, it’s a must-have!